Our mission is to advance the craft of technology leadership

Tell Us Your Problem

The primary mission of CITO research is to discover the problems CITOs are facing as they seek to make technology work to help businesses and other organizations. Tell us about your problems and we will help research possible solutions.

Real-Time Granularity Brings PUE into the C-Suite

Zarrella's Hierarchy of Contagiousness

Dan Zarrella's book on how ideas propagate is great advice for CIOs and CTOs seeking to communicate inside and outside their companies.

Can IBM Take the Innovation Ball Back?: A Report From Lotusphere 2012

A report from IBM Lotusphere 2012 that asserts IBM has a vision for taking the Innovation ball back from Google, Facebook, Amazon, and Apple who have been the leaders in computing innovation for the past decade.

Zuora CEO Tien Tzuo: Philosopher of the Subscription Economy

In an interview with Tien Tzuo, we discussed his theory of the subscription economy and how it is changing the requirements for business software, among other topics.

Splunk 4.3 Aims at Accelerating Business Adoption of Machine Data: Why Don’t CIOs?

Splunk Version 4.3 makes the user interface more configurable, which should expand machine data reach into the world of end-users.

Dan Zarrella of HubSpot, Research Interview on Data Science

Dan Zarrella, Social Media Scientist at HubSpot, provided some provocative thoughts about how data scientists should be more prescriptive and challenge existing myths.

Intel DCM and iTRACS: Towards a New Efficiency Metric

Byron Sebastian, CEO of Heroku, Research Interview Recap

In this recap of a research interview, Byron Sebastian explains how the Ruby development platform Heroku has grown from 100,000 to more than 600,000 applications since Salesforce.com acquired the company. Byron explains some of Salesforce.com's strategy, what forces are driving app development, and how Heroku designs and builds APIs

Marco Pacelli of ClickFox: Research Interview

In this recap of a research interview, Marco Pacelli, CEO of ClickFox, along with Tom Wheeler, SVP of Research and Development, and Joe Galvin, CMO, explain the present and future of analytical apps.

Douglas Merrill and Shawn Budde of ZestCash: Research Interview

ZestCash aims to fill a gaping hole in the financial services industry for the millions of people who need occasional loans to overcome life's mishaps. It turns out that credit underwriting for people who are living on the financial edge is a problem that is highly susceptible to an approach using big data.